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Profiled Clients
- 312
- Anna Schwartz Gallery
- ANZ
- Architecture Media
- Becton
- Bendigo Art Gallery
- Big by Fiona Scanlan
- Broadsheet
- Charcoal Lane
- City of Melbourne
- Cumulus Inc.
- Curtis Stone
- Cutler & Co
- Design Victoria
- Easton Pearson
- Electrolight
- Gingerboy
- GreenPages
- Ian Potter Museum of Modern Art
- John Young
- Melbourne Fashion Festival
- Melbourne First Aid
- Moet Hennessy
- National Foods Ltd
- National Gallery of Victoria
- Neometro
- NH Architecture and Woods Bagot
- Peter Bennetts
- Port Phillip Estate
- Poster Magazine
- Public Dining Room
- Ricky Swallow
- Rio Tinto
- Sally Smart
- Scanlan & Theodore
- Studio Propeller
- Thames & Hudson
- The Design Guides
- University of Melbourne
Client: Ian Potter Museum of Modern Art
We were asked to refresh the identity for the Ian Potter Museum of Art.
The brief was to ensure the gallery attached to the University of Melbourne was clearly differentiated from the Ian Potter Centre gallery at Fed Square.
Our response was simple, colourful
and economic in terms of the design, language and production solution.
Client: Ian Potter Museum of Modern Art
The Ian Potter Museum of Art is home to the Basil Sellers Art Prize, a biennale event that encourages contemporary Australian artists to reflect and engage with a central tenet of Australian culture – sport.
The identity we created fuses unusual sporting imagery within a gallery context. Other clear sporting references are used as graphic devices to add interest to the visual language.