round.

Project: Signage

National Foods Limited (NFL ) is
one of Australia's largest food and beverage companies. In 2008, NFL consolidated several Melbourne locations into a custom designed and built head office across six floors
in Docklands. Our brief was to create a multi-level signage solution that not only reflected the NFL brand values, but also tied together the distinct architectural styles produced by the base building architects, F2, and the interior architects, Hassell.

We developed a monumental sign made from solid marble that reiterated the strong, masculine architectural language created by F2 in the building entrance lobby. And we used the same

sense of scale to develop an effective signage scheme that was sympathetic with the colourful, fun and textural interior architecture response designed by Hassell.

The branded signage solutions encompass the entrance lobby, reception area, lift lobbies, floor directories, room numbering and naming, privacy screens, operational and statutory signage.